Posts

In an AI Environment: Can Robots Replace PR Professionals?

Thank you for landing on my blog page. Friends, I’m passionate about sharing knowledge with you, and your feedback is a constant source of encouragement. I firmly believe that ‘Everything I do or say is PR,’ and this belief drives me to continuously create and share valuable content. I'm happy to share my 21 6 th blog post: In an AI Environment: Can Robots Replace PR Professionals? Friends, I was so inspired by a recent article on AI's transformation of the communication profession that I decided to write this blog.   Friends, the term “Artificial Intelligence (AI)” was first coined in the year 1956 at the Dartmouth Conference, marking the theoretical genesis of a technology that would one day reshape human industry. For decades, it remained largely in the realm of academic research and science fiction. However, AI came into striking reality with the widespread public release of Generative AI models like ChatGPT in late 2022. This exponential rise of Artificial Intelli...

The Mantra of Freedom: Vande Mataram ~ A Symbol of National Pride and Unity

Thank you for landing on my blog page. Friends, I’m passionate about sharing knowledge with you, and your feedback is a constant source of encouragement. I firmly believe that ‘Everything I do or say is PR,’ and this belief drives me to continuously create and share valuable content. I'm happy to share my 215th blog post: “ The Mantra of Freedom: Vande Mataram ~ A Symbol of National Pride and Unity ”. "Vande Mataram" means "I bow to thee, Mother" or "I salute the Motherland". "Vande" is a Sanskrit word meaning "I bow to" or "I salute", while "Mataram" means "Mother". Friends, Vande Mataram is more than just a slogan. It's a rallying cry, a declaration of love, and a testament to India's struggle for independence and a strong PR tool to communicate our love for Maa Bharati. Written by Late Shri Bankim Chandra Chattopadhyay around 1875-76, it was later incorporated into his novel "Anand...

From Chaos to Clarity: How PR Navigates the VUCA, BANI, and TUNA Worlds.

Thank you for landing on my blog page. Friends, I’m passionate about sharing knowledge with you, and your feedback is a constant source of encouragement. I firmly believe that ‘Everything I do or say is PR,’ and this belief drives me to continuously create and share valuable content. I'm happy to share my 214th blog post: “ From Chaos to Clarity: How PR Navigates the VUCA, BANI, and TUNA Worlds ”. Inspired by a recent, insightful exchange with a PR stalwart on LinkedIn, I was prompted to develop my thoughts into a new blog post. This article provides a dedicated, expert analysis of these key acronyms, examining them exclusively through a PR lens. I invite you to read it and share your valuable professional insights and feedback in the comments section. Friends, VUCA, BANI, and TUNA are acronyms used to describe the complexity and uncertainty of the modern world, with each framework offering a different lens for analysis.  VUCA  stands for Volatile, Uncertain, Complex,...